Tag: internet marketing references

Four Top Picks You Don’t Want to Miss Out On

Happy Victoria Day to my Canadian Friends.
I have 4 items of above average value for you today. I have already been promoting one of them the new Teleseminar service that launches on Tuesday. This new service will solve the glitches that caused headaches with prior systems and is a genuine cutting edge improvement.  One of my mentors makes his entire business off of doing tele-seminars. They are quick, easy to set up, incredibly inexpensive and powerful. The new system will make things even more fool proof.
Go to http://cli.gs/zQ3Uy7 for details.
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If you are an internet marketer like me, you have been bombarded over the years with different platforms to manage to various critical support systems needed to effectively run this seemingly simple but incredibly complex business of online marketing. Sometime very soon, perhaps by the time you read this John Delavera’s new platform will be released for free. This is not something to miss. I repeat, don’t let this opportunity pass you by. I did once. At least I passed by an earlier version when I was just starting out and frankly confused about all the different elements involved in this process.
In hindsight and from conversations with other successful marketers I’ve learned that Johns system has the best reputation out there. It might not have been the most hyped, but the most stable. Now he kept adding tons of stuff to it and evolved it into a monster that I couldn’t afford and or spend the time to learn. Recently he decided to cut it down to the key essentials and that is what he will be making available free later today or already. Be sure to sign up for it. At free you can’t go wrong, and it may very well make your progress online go a lot easier an cheaper than you could ever imagine.
That link is: http://cli.gs/W0Q2yM
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The next topic is another giant in business Dr Glen Livingston. His expertise is in understanding the psychology of pay per click advertising. He is a psychologist who has made a tremendous contribution to the field. I have been learning from his email for several years now. I don’t know of anyone who provides as much top caliber free material.  If you do any pay per click work at all, or just have an idle interest in the psychology of marketing, you will learn a ton from Glen. I know I have.
To take advantage of his wisdom go to: http://cli.gs/R0hLaW You won’t regret it.
Now Glen has low price products and some very high priced product as well and if you are interested in finding a vendor you could be 100% confident in and proud to represent, I invite you to join me as part of
his affiliate team. http://cli.gs/RmX214
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Finally, I want to recommend a product from another friend of mine, Mike Paetzold. While less monumental, and I do think each of the above are monumental in their own ways, Mike’s newest project is still basic and valuable.  For those of you still exploring which niche to pursue, or those who like me pursue multiple niches pay attention.
Mike’s new product is called the Niche Affiliate System, but what it really is, is a guide on how not to spend time and money chasing a niche idea down a blind alley.  Let me tell you, I have several projects that I have spent big chunks of time, and sweat on that I did not properly evaluate up front. Several of them are just digital dust, a few are producing but at no where the level I had hoped. What Mike’s new eBook does is walk you through a process to evaluate a niche before wasting your time and effort only to find that what  sounded like it would be a winner is a dud after-all. It takes some effort up front, but if you follow this process, you will be able to enthusiastically launch into your next project confident of success. And let me tell you that is well worth the effort.  You can get Mikes eBook at:  http://cli.gs/UAmpnU
I highly recommend all of the above. I’d be happy to answer any questions you may have on them.

Which is Worse no Meta Tag Keywords or the Wrong Ones?

This afternoon I am giving my short version of my “trade show as web pages” talk to the board of a local business group. My goal is to find additional speaking opportunities where I can present to larger audiences of business people. Because as my report says, I think most small business web pages stink!

In preparation for the meeting, I checked the web site of the host location as well as the associations meta tags. I offer businesses a free worthwhile tip just for listening to my pitches and felt I should offer the same to these good people as well.

It turns out the association had no keywords or site description in their meta tags at all.

But perhaps even worse was the host locations web site. It is a private housing facility offering student housing. Its meta tag keywords were totally irrelevant to its web site and mission. It included keywords of voting, survey, course evaluations, census, segmentation, and others that clearly were intended for a totally different site.

Presumably someone copied a desirable format as a template and plunked the residence halls content on someone else’s framework.

I’m not sure which is worse to have no keywords or bad ones. What do you think. I’d appreciate any comments you might have as I will probably use it as a bad example in future presentations. I will of course keep the people involved secret so as not to embarrass anyone.

As I spend more and more time looking at local business web sites, I find such omissions and or errors are not uncommon. Usually, people just plain have ineffective keywords.

Some will argue that meta tags don’t matter, but they would be wrong. While Google may spend less attention to them than in the past, a good 40% of all computer searches still use other search engines that do.

Outside the internet marketing niche’s internal wars, most main street businesses are too busy getting product out the door and struggling to meet payroll to worry about meta tags. Their web pages are built by their son’s or nephews of techies who may know how to put a page together but are clueless about how to market.

No wonder most small businesses are disappointed with their web pages. They don’t get the traffic they should, and then when they do get traffic, most people don’t seem to do anything.

In the resources section of this blog, I offer a report for sale called HTML in Simple Terms. It’s only $9.97 and well worth the price if only to get the information on pages 16-18 on Using Meta Tags.

My guess is that over 80% of all small business web sites need work in this area alone.

Most Business Web Pages StinK! Free Download Now

I just completed my newest report, called “Most Business Web Pages StinK!” subtitled, Web Sites are like Trade Shows.  Readers of this blog will soon realize this is a recompilation of five previous blog posts on the Trade Show theme. The current version is number 1.2, I am working on 1.3 which will be revisions after my wife gets done proof reading it, and a resources section at the end.

I intend to use this as an eye opener for hopefully thousands of small business people. In these tough economic times it only makes sense to better utilize all of our existing resources such as our web sites.

And since upgrading them is not difficult or expensive, it makes even more sense.

Let me know if you need my help.

Internet Marketing Dictionary

I have just published an internet marketing dictionary, by that name. For more information on it go to
Internet Marketing Dictionary It’s free as part of my series of background reference books.

You may also be interested in my HTML Made Simple book. It’s only $9.97 and can be found at
HTML in Simple Terms