Why Market Maker? Podcast
Home Staging Marketing: Why Market Maker?
The Market Maker program is now live and available for Home Stagers interested in getting more business from their existing web pages.
I did a survey of home stagers last year. One of the things many expressed disappointment in was how little new business they got from their web pages. This is true of almost all small business people. For most, their web sites are little more than electronic yellow page ads, showing address, hours and contact info, with maybe a fancier display ad.
Since I did my survey, I have held a tele-seminar, and written dozens of articles on how to turn that around. Yet relatively few home stagers have applied the secrets well known and taught in professional internet marketing circles.
I recognize the problem in myself. I often know what to do, but doing it is often another story.
Properly setting up your web page to get customers isn’t about nicer and fancier before and after pictures. It’s about attracting people potentially interested in home staging from YOUR market place, and getting them to identify themselves, so you can directly market your services to them.
The steps required include: changing some techie things about your web site; adding an opt-in box, which used to mean you needed to redo the front page of your web site; writing a special report; and then a long series of email marketing pieces.
Now none of these are too difficult, if you know how to do them, and seemingly impossible if you don’t.
And so, most people didn’t.
That’s why I developed Market Maker. Market maker will do all this for you. Develop new Meta Tags for your web site that will help more people from your town find your web site. Create an opt in form that doesn’t require you to redo your existing web site. It provides a great “ethical bribe” that will encourage people that visit your site to let you know they were there. Let you know they are interested in home staging and most importantly giving you permission to tell them more about you and your services.
Market Maker will dramatically boost your business.
Market Maker improves your marketing in two ways.
First it helps your home staging company stand out among your competitors. You will be the one that catches and keeps your prospects attention. This will get you a larger percentage of the existing business in your community.
Secondly, not everyone who thinks about using a home stager ends up doing so. With Market Maker, a larger percentage of them will, and when they do decide to use a home stager, it’s highly likely they will pick you.
To get more information go to Market Maker
And if you think that market maker will work for home stagers, let me suggest I can make it work most local businesses, even yours. Drop me an email. enetwal@gmail.com