A few weeks ago I was sitting in my basement office when a not very pleasant odor caught my nose. It didn’t take long to realize that my sewer was backing up. Tree roots had penetrated my sewer line and clogged it. I needed to call a sewer service company. So I went to Google and typed in “Sewer” and “Minneapolis”. In less than a second, Google found 755,000 web pages which included 9 companies on the first page. Within a few minutes I picked one, called him, and Ron the Sewer Rat fixed the problem within 4 hours. I was elated, and Ron won a new customer for as long as I live in this house. While I looked at several of the companies listed on the first page, I quickly settled on Ron and never bothered to look beyond the first page of Google results.
Today, people use the internet to find local businesses. It’s quicker and easier than fumbling with a big fat phone book. Unlike the phone book they don’t have to guess which category a business is listed under. They don’t have to search alphabetically for your listing passing by all your competitors. Nor do they need to weed through companies on the other side of the metro area. All they need to do is put their town name and the type of business they are looking for and up pops relevant listings.
For small businesses this means several things. Even if you are in a traditional non internet business, you need to advertise online. Second, you need to be listed in every city or suburb in your market area, and third you need to be listed on the first page of the Google results, and finally, your web page needs to convert viewers to customers.
If this applies to your situation, I recommend you check out http://www.DavidGoesOnline.Com They are all but guaranteeing their customers that they can get them a top listing for their city of choice and even have a great special in which they will create a 30 second video that will knock the socks off your competitors.
Best part is that it is very reasonably priced.