Category: Micro Business Tips

Tips and Ideas to help Micro Businesses grow and prosper.

Anik Singal – 0 to $32 Million Free Ebook

If you are going to set goals, and you should, it doesn’t hurt to set them high.

To many of us fall into the trap of setting “easy” or “attainable goals.”  These are easy to reach and we don’t have to sweat a lot.  Not the way to play the game.

Of course, if you set unrealistic goals, they are the equivalent of no goals. You don’t believe them possible so you don’t worry about failing.  In fact you may as well not even try.

This paradox is one reason you should grab this new eBook by Anik Singal.   He’s actually gone from 0 to $32 million in sales in about 6 years.  While $32 million may seem like an unattainable goal, he breaks his progress down into 6 steps.

Now his first step is a big one. Zero to $300,000 but as you will see, it’s not imponderable. He’s done it and shows how. Once you see that, and then watch as he assembled the rest of his empire, you will begin to see what is possible.  And that’s far more powerful than fearing the problems and issues that face your life today.

Get your free copy today:  Signup here now: Free Ebook

[tags]Anik Singal, make money online, Goal Setting, Online marketing[/tags]

iSocial Academy Preparing to Launch

Here’s a ground floor opportunity for those who may be looking for a game plan to turn social media into a paying proposition.

Austin Walsh, is preparing to open the iSocial Academy next month and is lining up affiliates as I write this. If you are looking for a continuity program that sends you monthly checks this may be just what you are looking for.

The entire social marketing world is growing so rapidly, it’s difficult to keep up. I don’t know about you, but I belong to more social networks than I can shake a stick at, many of which I frankly don’t fully understand. And while I have made a serious effort to learn how to use YouTube, Facebook and Twitter, my skills on many of the others is pretty limited.

Now my guess is that what I consider the big three above will be the primary emphasis of this new iSocial Academy, I understand that they will be teaching a broader use of Social Media.

More importantly, they will be focusing on some power tools and approaches that are designed to leverage the media in less time and for greater benefit.

I mention all this today, because you may want to get involved as an affiliate. This is a two tier system, so I am interested in finding a group of sub affiliates to work the program with me.

One of the promised features of the affiliate program is a series of ongoing training seminars for affiliates. I like that. It’s one thing to teach and talk about affiliate marketing in the abstract. It’s much more productive to learn by doing.

Since this is a course on social media, it’s safe to say that the size of your list is not the key criteria for success. So even if you have a little – or no list – if you are willing to take action and make things happen for yourself, I encourage you to sign up and make this your project for September.

There is an affiliate training session set for next Tuesday August 31.
Sign up today, and plan on attending.

[tags]isocial academy, i social academy, social network marketing, iHit 17, [/tags]

Promoting Facebook Advertising Ebook, Virally

The folks on my mailing list have all recently received a free report on how to succeed with Facebook Ads. Now, I try to get as much of my traffic for free as possible so I have only briefly experimented with Facebook ads myself. It’s clear to me though, that there’s bound to be some early adapter advantage to getting into Facebook ads today.

While similar to advertising with Google, there are multiple differences in rules and attitude that can be confusing and frustrating. Once learned, it’s a smooth operating machine that can offer exceptional opportunities to the entrepreneur willing to dig gold in what amounts to still virgin territory.

But the word is getting out there, so as always, the big profits will be made by those who spring into action, rather than waiting for the reviews of what happened.

To get your free copy go to http://bit.ly/aVyJd4

But the reason I mention it is to not only make sure you get your copy, but to discuss the viral nature of the gift itself.

You see, I formatted it and used James Grandstaff’s Viral PDF Generator.

When you download your copy of the free social media eBook I offered above you will discover that I have also given you free giveaway and resale rights to the eBook.  Since it’s well written and timely, it’s my hope you will do just that and profit in the doing.

There are of course affiliate links in the reports, and should you or anyone you send it to, decide to buy, I will get a commission. That makes my day rounder.

I’ve also set it up so you can get those commissions yourself.  For a small fee you can get the report re-branded with your affiliate links in about 10 minutes.  The rebrander itself is pretty slick.

Once rebranded, you can give it away yourself on Giveaways, use it as a bonus, or a gift to your existing list, or profitably sell it as a stand alone eBook or as part of a package.    Once launched, a viral product like this can propagate for a long time, bringing you sales far into the future.

If you own rights to your own eBook or other reports, the viral approach offered into a viral product may be worth serious consideration.  Instead of sitting on the hard drive and maybe selling once in a blue moon. Make it Free, Give it away, but give it viral wings to fly with.

I am experimenting with this facebook ad book, but am considering selling rebranding rights to my two popular ebooks.  So keep lookout for more info on that at a later date.

You should take a look at the Viral PDF generator. I can see how it can play a big role in my future plans.  I bet you could see it doing some great things for you as well.  But to do so, you need to click on the banner above and spend a few minutes reviewing the offer.  The exponential power of this viral tool is limitless in its potential.

To get more info grab Jim’s free report by clicking on one of the banners.  Then listen to Jim’s proposition.  It’s a good one.  Particularly valuable to anyone with rights to some dormant ebooks reports rusting on their hardrives.

Click on either banner, grab Jim’s free offer, and then take a moment to check out the Viral PDF Generator.    The free info provided is worthwhile even if you decide not to go the viral route.

[tags]viral pdf generator, James Grandstaff, rebranding, rebrander, viral marketing, Facebook ads, facebook advertising[/tags]

Learning How to “Make My Own Product”

Most internet marketers start out by promoting other peoples products, which is fine but almost everyone who is a success online recognizes that ultimately you need to make your own products.

However, for most people, creating content such as writing E-books, designing E-covers or writing sales letters is a nightmare.

There is a way around the problem.  You can always hire someone else to do the work.  Now this is a real option for many, but if you are pursuing internet marketing because of a cash deficiency in the rest of your life, this option becomes less real.  You still need to develop your own products, but rather than create your own or hire a ghost writer to do it for you, you are going to invest a much smaller fee and acquire private label rights material.

It’s the same as buying a ghost writers work after they have finished rather than before.  The best part is that because the ghost writer is sharing the finished work with a number of people they can sell a license to use it to you and a small group of other people at a fraction of what it would cost to do it solely for you.

Once you have the rights to the ghost writer’s manuscript, audio file or video, you are free to edit the content any way you want.  That allows you to do as little or as much as you wish to personalize the product.  In either case, you can put your name on the product as the author.

If I have pretty much left the product as is, I tend to use the term, “Presented By:” rather than claiming authorship, although I could.

As a general rule, its a good idea to change the front page graphics, but again there is no law that says you must.  Typically, I spend a fair amount of time re-editing the manuscripts to make the flow of words more similar to my natural voice. But again this is not required.  It helps a lot though if the ghost written content is of good quality to start with.

Unfortunately, not all PLR is created equal. You have to identify and follow one or more trusted resources who won’t sell you junk.  Thankfully there are quite a few quality resources out there.

One of the “Good Guys” that I recommend is Khai Ng’s PLR.   One thing I like about Khai is that he focuses on lucrative, money generating niches like self improvement and personal development.  These are evergreen niches.  The products you create using his PLR will last you for years.

Khai’s products are written in good American English and are in demand by big names such as David Cavanagh, Jeremy Gislason, Simon Hodgkinson, Edmund Loh, Ian Del Carmen, John Delavera and many more.

He is currently running a huge promotion in which you can pick up a raft of highly desirable titles for a fraction of the normal cost.

Go here for more information on Khai’s offer:  Khai Ng PLR

In future posts, I will mention a few other “better” PLR resources.   I recommend you try Khai and a few others over the coming few months.

Eventually you will identify a small cadre of PLR providers you can trust and count on.  Once you do, it will be a simple matter to focus on the mechanics of bring the product to market rather than sweating over grammar and punctuation.

[tags]Khai Ng, PLR, Private Label Rights, product creation, make my own product, make your own products[/tags]

Email Autoresponders

In my last post, I discussed three different options for an auto-responder.  In terms of overall value its hard to beat the Ultimate Marketing Centers package which offers not only an professional Auto-responder, but also unlimited web hosting, an affiliate management program and more, for less that the big guys charge for just one of these must have  services.

I suggest you check out UMC the Ultimate Marketing Center.

Today, I have a couple of other Blog Comments on Auto-responders as well a Twitter Tweet and a few YouTube videos.  I hope you enjoy.

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An Autoresponder Service Can Really Improve Your Business – Find …

How often have you ever bought a product online the first time you saw it? Would you rather spend a little time learning more about products before you buy.

Publish Date: 06/16/2010 7:53

http://worldinternetsummitspeakers.com/blog/3513/an-autoresponder-service-can-really-improve-your-business-a-find-out-how/

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Tricks9 » How to write compelling autoresponder messages that …

An autoresponder can send emails but the essence is that those emails get read and acted upon by the recipients. There is less benefit to a business if emails that get sent at the cost of bandwidth, just get deleted because they fail to …

Publish Date: 06/16/2010 1:19

http://tricks9.info/2010/how-to-write-compelling-autoresponder-messages-that-recipientswill-love-to-read/

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Some Twitter Traffic on Autoresponders

New Blog Post: Techniques About Your Autoresponder And Lead Capture Page That No One Wants You To Recognize http://bit.ly/8X70Ib

By autoblogWiz18 at 06/16/2010 16:17

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YouTube Videos About Auto-Responders

Make Money With Autoresponders

www.offlinegold.com Is it possible to make $500 in under 24 hours without a website using an email autoresponder. You’ll be amazed how simple it is for you to start making money now with email autoresponders just by selling your services to businesse…

How To Personalize Your Email Autoresponder With Your Photo

MeetPabloGonzalez.com Here’s a cool trick on how to personalize your e-mail autoresponder with your photo. I can’t take full credit for this nifty little trick. Mr. Aaron Rashkin, industry leader and top producer, is responsible for sharing this idea…

How to add an optin auto-responder to your Facebook Fan Page

learnaniche.com Adding an icontact email optin auto-responder (or any email html capture form) few easy steps for Facebook.

[tags]Email Autoresponders, autoresponders, autoresponder, email marketing[/tags]

Are you in Business without an Auto Responder?

If you are in business and online you need to have an auto-responder. If you are in business and don’t have a web page or any web presence at all, you likely still need to have an auto-responder.

If you had to choose between having a web site and and auto-responder but not both, I think you would be wiser to choose the auto-responder over the web presence.

Why?

Because an auto-responder allows you to develop a relationship with your customers and prospects.

This is especially important in long term sales processes that take weeks or months to complete. It is also important in retail transactions where the customer is in and out. Particularly if you want to develop repeat business.

A restaurant, grocery store, dentist, nail technician or any other business that wants to keep in touch with their customers should be investing in an auto responder. The goal is to follow up with prospects who happen across your web site and are not yet ready to buy, or to keep in touch with existing customers to encourage them to return more often and to increase their purchases when they visit.

For retail businesses, who do not rely on a web site to communicate with their customers, the secret is to put an offer on the sales slip or cash register receipt.

Offer a coupon, or other freebie for people signing up for your message service. Then stock your auto-responder with a series of evergreen messages to drip on them at a proper interval to keep in touch.

Many businesses plan on doing some sort of customer follow-up on a routine basis, but this good intention plan often gets sacrificed to more urgent endeavors. That’s where the preprogramed value of a series of auto-responder messages shines. The messages will go out as scheduled and you don’t need to do anything special once it’s set up.

You can though periodically send a broadcast message to announce special sales, send holiday greetings and similar messages as well.

The combination helps to make the routine messages appear more personal and timely.

In my opinion the premier auto-responder company has been Aweber for many years, however as they have grown I fear they have also raised their rates and shown some growing pains. They are however easy to use, have great staff support (most of the time) and a lot of neat features. While I’ve become less ardent in my support, they are still a top flight company and worthy of consideration if you are looking for an Auto-Responder company.

There are two other choices I could and do recommend however. If you do not already have a hosting company I would suggest you check out UMC the Ultimate Marketing Center. For a low monthly fee you get not only an auto-responder company but also web hosting and many other services such as an affiliate management service. This would be my top recommendation for people in the internet marketing arena. Your get unlimited web hosting on their c-panel run system plus the auto-responder. It’s not as fully featured as the Aweber platform, but darn close.

It took me a bit of time to figure out their system and I would rate the Aweber system a tiche more user friendly, but with a little bit of effort you can master their system in no time, and save a bundle over having both a hosting account and an autoresponder fee to pay every month.

If you have web hosting already, and just want an auto-responder and want to beat aweber’s higher prices I recommend Traffic Wave. They have a $17.95 price point that stays at $17.95 no matter how large your list grows. That may not seem important when you are starting out, but it will in time as our list grows. What’s also worth checking out is that they appear willing to allow you to import names from other lists. I haven’t actually done this myself, so I haven’t checked out all the details, but this would be a huge relief if you were to decide to move from one auto-responder to another.

I actually use all three of the above services. Which is good and bad. Good in that I am diversified against the occasional glitches that affect everyone. And good in that I use them for different purposes and it helps me keep some things separate. Bad in that I sometimes have to loads the same message in multiple places when I am doing a broadcast I would like to go to everyone.

[tags]autoresponder,autoresponders, auto-responder, aweber, ultimate marketing center, trafficwave, traffic wave[/tags]

Yearlings Interview: Singing Steve Bermann

Today I had the pleasure to interview Singing Steve Bermann of Las Vegas, Nevada.  While what happens in Las Vegas Stays in Las Vegas, Steve let a few secrets slip out. Listen below to the interview.

You can listen to past shows here:

Roy Fielding

Michael O’Reilly

Fred Lotgering

Gaj Subudhi

[tags]Singing Steve Bermann, Steve Bermann, Information overload, Mentors, safe swaps, internet marketing swaps, yearlings [/tags]

Yearling Interview with Saj Subudhi

Last Tuesday I had another of my ongoing Yearling interviews on Blog Talk Radio. Been caught up with some extraneous issues and did not get a chance to post the interview here till now.  I promised to post Gaj’s web site here: So here it is:  www.superstarsmarketing.com/ibmb

Next Tuesday I will be interviewing Sing Steve Bermann at Noon EDT on Blog Talk Radio. Join us if you can.

Roy Fielding’s Blog Talk Radio Yearlings Interview

Well, I finally got the bugs worked out and the Premier of my new series called Yearlings is up and recorded on Blog Talk Radio.  You can click on the player below and hear my half hour with Roy Fielding or Tyngsboro, Mass.

The player is down below if want to pause it while you are reading.

Roy has been online since 2001 and is making a living with a list of just 7300 unique people.  During the conversation, we discussed Squeeze pages, followup emails,where Roy generates the majority of his sales and a variety of other aspects of internet marketing.

The next blog talk radio broadcast will be next Tuesday at Noon EDT. Go to BlogTalkRadio.com and search for “Yearlings.”

The goal of this show is to discuss the issues facing beginning and intermediate internet marketers about the realities of making money online. Despite  eBook Promotional hype to the contrary, it takes time and effort, particularly if you are taking the boot strap route to success.

By sharing the practical advice of those who have made it to the first step and beyond, I hope to help illuminate some of the realities to those who are following in the footsteps of today’s emerging internet marketing leaders.

I would appreciate you comments and suggestions for future shows. Are there any questions or topics you would like me to ask future guests?

[tags]yearlings, blog talk radio, Micro Business Specialist, Roy Fielding, Earl Netwal, Internet marketing, internet marketing interviews, [/tags]

Reaping the Wealth of the Public Domain

We have inherited the wisdom passed down through the ages.  And much of that knowledge is relevant today.  Within the United States, material published prior to 1923 is generally considered to be in the “public domain.”  Or in essence public knowledge which you may use any way you want.  You may even reuse it word for word and claim authorship. Even though the Bible is certainly in the “Public Domain,”  I wouldn’t suggest that you claim authorship.

There may be veins of gold worth exploring in any number of niches.  Listen to the video I cut for more info including a good free resource you will want to know about.

[tags]product creation, public domain, information product creation, Earl Netwal, Micro Business Specialist, Internet Marketing Intensive, [/tags]

Blog Talk Radio Premier – not so good

Yep it happened.  The first scheduled Yearlings broadcast occurred as scheduled today, but with a few mishaps including the loss of most of the recording.  So we will do a retake Thursday at Noon Minneapolis time.

I fully intend to continue the series for 13 weeks every Tuesday at Noon EDT, even if I have to prerecord and/or rerecord some.

My guest today was and will be Roy Fielding from Tyngsboro, Mass.  We discussed his current list of 7300 unique players and changes he has seen over almost a decade.  It was a shame to have lost the bulk of our conversation today. I think you would have found it interesting. But it will be an even better conversation the second time around so join us if you can.

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You are invited to submit your name as a potential future quest, we have spots open.  To be considered, you should have an established list of at least 1500 to 10K .  The first step is to fill out a short survey: http://www.surveymonkey.com/s/SGT9JN9.

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Product Creation Videos  Hiatus

I may need to take a break on the Product Creation Video, my trusty old Dell has a full hard drive after almost 7 years, and several efforts to cull disk space I may be getting down to the nitty gritty. Anyway in an effort to find space I appear to have erased a file I need for my flip camera, but I am now lusting for a KodaK zi8, what I really want is that external mike to improve sound quality. I may need to wait for the tax refund to resume the series as a result.

I haven’t given up on finding a fix for the flip, just haven’t had time to focus on it with Easter and the Blog Talk Radio taking precedence.

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How to be an “Expert”

One of the biggest obstacles for many people, that keeps them from creating their own information products to give away or sell online is the feeling that they are not “expert” enough to share information.

This is a misunderstanding, but common, so in the video below, I describe how one might go about creating an eBook from scratch in a brand new niche that you know nothing about and then spend a little time clarifying what an expert is.

[tags]Product creation, information product creations, internet marketing, Earl Netwal, Micro Business Specialist, Internet marketing intensive, Expert, what is an expert [/tags]

Product Creation Criteria Part 2 of 2

In the last post in this series on product creation I share the first three of six product creation criteria. They were Demand, Price and Title. In today’s video I discuss the remaining three criteria, content, format and affiliate links.

In out next video we will begin discussing 7 different ways to create content. As you will see, you won’t necessarily need to be an accomplished writer nor do you need to be an expert in your niche – at least not yet. And you will still be able to generate a quality product that will make you customers happy.

[tags]product creation, internet marketing, internet marketing intensive, product creation criteria[/tags]

Product Creation Criteria

There are six key criteria that you need to keep in mind when contemplating creating a product for sale on the internet.  These are Demand, price, title, contents, format and affiliate links. I explain the first three of the six in the video below.

In the next video in this series I will discuss content, format and affiliate links. This series is based on the material in the Product Creation module of my 8 module program called Internet Marketing Intensive. To learn more about it click on the advert at the top right of this page under the blue Twitter Bird.

[tags]product creation, product creation criteria, Pricing products, Demand considerations, Title considerations, [/tags]

Need Help Getting Your Online Marketing Booming?

Do you need help getting your online marketing off the ground?

If you do, I would like to help, but first things first, I need to get a better handle on where you are currently in terms of your existing computer skills and also in terms of your existing marketing plan.

If you haven’t mastered some of the basics, I may want to send you to a program Marlon Sanders has put together called, “How to Make Your Computer Do What You Want It To — The Ultimate Beginners Guide.”

It is designed to help computer beginners or relative novices get the basics down fast. It’s a paid program but well worth the investment if you are not “up to speed” in basic computer skills like

How To Download exe’s, pictures, programs, PDF’s and MP3 files:

How to use Email, attached files, and understand email terms:

How to use Windows Explorer:

How to cut, copy and paste, drag and drop, open multiple windows and use your program files:

How to use FTP Programs to put up your own web site:

How to take the mystery and frustration out of using Windows: Your Windows Desktop — Windows System Tray — The Taskbar —

How to correctly save files.

And more…

The above are prerequisites for anyone who wants to maximize the potential of their computer. Many programs will assume you know all of these things.  If you don’t you will not be able to take advantage of the training I or anyone else has to offer you.

Now don’t feel bad if you are less than certain in any of these area’s. You would be surprised at how many people are in the same boat.  But it is time that you do something about it.  This is the first baby step.

The next basic level is the second baby step. You will need to learn about web hosting, cpanel and setting up auto responders.  I will discuss these and some possible resources in my next posting here.

In the meanwhile, if you are less than 100% on any of the above topics be sure to invest some time and effort in learning them.  Marlon’s program, “How to Make Your Computer Do What You Want It To — The Ultimate Beginners Guide.” will give you the essential solid foundation you need.

In the meanwhile, I welcome emails to enetwal@gmail.com on any other questions you may have of a beginner or advanced nature.

[tags]online marketing, computer basics, how to use computer, internet marketing basics, newbie computer course[/tags]

An Anatomy of a Speech

I just created a new report to give away on my newest blog on Public Speaking.  It’s called An Anatomy of a Speech.

In it I provide some solid tips on how to go about writing a speech or business presentation.  To help promote it I also created a new Flip camera video which  is below.

I’ve recently become quite aware of the need to keep these videos short. This one is well under two minutes. I like my little Flip camera, even though it doesn’t like my “Es’s”

Some day I will upgrade, but for now it’s adequate. (at least I hope it is.)

Go to Top Public Speaking Tips to get your copy.