Backlinking Relevancy

I think it has always mattered where you got your backlinks. Just not as much.

You see in the old days all it really took was sheer numbers of  backlinks, and a post on an underwater basket weaving course was almost as good as a link from a directly relevant blog on your topic.

Today, in the post panda world, things are different. Few and better backlinks from a diverse number of site and types of sites is critical.  Backlinking relevancy has been shown to play an important role in systematic studies.

So when you are thinking about how you are going to drive traffic to your site, be sure to focus on relevant backlinks.

In a one page cheat sheet Brad Callen produced, he suggests that a backlink from a Real Estate site to a Auto Transport site would be relevant even though they are entirely different industries.  However a backlink from that same site to a health or beauty site would not be relevant.

This new emphasis on backlinking relevancy limits the effectiveness of some of the old fashioned mass link producing tools of the past.

If you are interested in seeing all of Brad Callen’s backlinking hints visit my blog post where I offered a link to his free cheat sheet.

https://microbusinessspecialist.com/blog/backlinking-cheat-sheet-the-answers-for-2013.html

[tags]back link, backlinking, Backlinks[/tags]