How to be an “Expert”

One of the biggest obstacles for many people, that keeps them from creating their own information products to give away or sell online is the feeling that they are not “expert” enough to share information.

This is a misunderstanding, but common, so in the video below, I describe how one might go about creating an eBook from scratch in a brand new niche that you know nothing about and then spend a little time clarifying what an expert is.

[tags]Product creation, information product creations, internet marketing, Earl Netwal, Micro Business Specialist, Internet marketing intensive, Expert, what is an expert [/tags]

Write Your Own Information Product

Of the seven approaches the creating an information product the first and most obvious is to write your own, the old fashioned way.  As I mention in the video below, you do not need to be an English major to write a good and useful information product.

In fact, you may be better off with fewer big words and literary allusions, and stick to the facts with simple clear sentences.

Once created you want to protect your intellectual property by converting your file to a PDF document.  Personally, I use the free Open Office Word Program which allows me to export the file as a PDF with a simple click of a button.

[tags]Product creation, information product creations, internet marketing, Earl Netwal, Micro Business Specialist, Internet marketing intensive, Expert, what is an expert [/tags]