As a veteran myself, I tend to give pause for a moment or two on Memorial day to recall friends of mine who lost their lives in battle, and to reflect on all of my compatriots who stood side by side in the call of duty. As a typical American, I also relish this day as the unofficial start of summer, and while the water is still too cold for swimming here in Minnesota, it sure is a great day for picnics. In an hour or so I will be off to the Wabun area of Minnehaha Park to snag a table for the Minnesota contingent of Netwals to gather.
As a marketer, I recognize most of my readers are away enjoying their weekends, but as an international marketer, I know not everyone celebrates this day.
For those of you who use the internet like me to generate an income selling goods or services, my strongest recommendation has to do with a new eBook called Advanced Twitter Marketing.
This seemingly inconsequential service with its tens of thousands of unread tweets seemed like a fools errand to me. Why would anyone give it a second thought? And yet today, I am tweeting a way, several times a day, and while its not yet raking in tons of new business, I am making real progress with it.
There are a lot of twitter tools out there. Some are paid, some are free, most work and a few don’t. But other than building a list for the fun of building a list, what good are they? Not much, unless you have a strategy. A plan of attack that makes sense. And that is what I have found in a new eBook by my mentor Doug Champigny. Now I’ve been associating with Doug for a while now, so some may think I am touting his book as a team player. And the truth is, I would. But I am asking you to understand that this book opened my eyes to a strategy to use this new Twitter craze effectively.
No longer is my goal to build the largest possible list, it’s to build the largest “focused lists” possible. The keywords are focused and lists (plural.)
While the book is an investment of just under $50, all the tools described and recommended in the book are free. So no traps here. No expensive upsells, no memberships. Just a solid straightforward way to think about and execute a successful Twitter campaign. Now as I mentioned, above, I haven’t been making huge sales off of Twitter directly. But I have been successful in sending people to my blogs and getting them to join my lists.
I’ve been using www.cli.gs to shorten my links so they don’t take up as much space in my tweets. The advantage of this service is that they offer statistics so I am able to see how many people actually click on the links. Thus I know, that people do read and follow my twitter messages. While it’s hard to sell an ebook in 140 characters, you can get people to go to your site, where you can pre-sell them and offer alink to a sale page.
I hope you can see the power of the above scenario. And let me warn you. There is a bit of a first adapter advantage for niche marketers. You will have an advantage in your niche, if you start implementing the strategies in Advanced Twitter Marketing, before your competitors do.
And while you may be hesitant to put out $50 let me remind you that the ebook comes with a full money back guarantee. If you think you may already know all you need to know about the topic, fine. Buy the book, read it and if you don’t find it to have a significant new wrinkle to the topic of marketing on Twitter, ask for the refund. Don’t be bashful about it. But I will be surprised. Cause this isn’t some fluffy duffy rehash of everything others have written on the topic, this is cutting edge.
This eBook has my highest recommendation. If you are into internet marketing, and list building, you really should grab a copy today. You will find the contents easy to read, understand and follow. You will change your opinion of Twitter, and will quickly see results.
