Business Tip: Subscribers and Followers Don’t Mean Anything! (Intro To Local Video Marketing)

Posted by enetwal on Jan 9, 2017

Business Owners: Get the Free Magnetic Marketing Course & Report Here $97 Value

Business Tip: Subscribers and Followers Don
Get my FREE training on starting a local video marketing company here: http://www.localvideoacademy.com

Could your business benefit from a Cheap & Professional Email Marketing System?


A Simple Video Marketing Strategy You Can Create For 5 Dollars A Day

Posted by enetwal on Dec 26, 2016

Business Owners: Get the Free Magnetic Marketing Course & Report Here $97 Value

A Simple Video Marketing Strategy You Can Create For 5 Dollars A Day
A Simple Video Marketing Strategy You Can Create For 5 Dollars A Day. http://yincmarketing.com
video marketing
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video, youtube, marketing, strategy, strategies, video strategy

Could your business benefit from a Cheap & Professional Email Marketing System?


How Brands Can Make the Most Out of Christmas Video Marketing

Posted by enetwal on Dec 22, 2016

Business Owners: Get the Free Magnetic Marketing Course & Report Here $97 Value

How Brands Can Make the Most Out of Christmas Video MarketingIt’s that time of year again when many of the biggest brands in retail are launching their Christmas video campaigns. We take a look at how UK retailer John Lewis has captured the hearts and minds of consumers (with #BusterTheBoxer), and how other brands can squeeze the most out of their holiday ads.
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Could your business benefit from a Cheap & Professional Email Marketing System?


The Key Guys Video

Posted by enetwal on Jun 26, 2015

Just produced a simple new video for The Key Guys.


Prevent Ice Dams in Litchfield MN

Posted by enetwal on Dec 18, 2014

The best way to deal with Ice Dams is to prevent them from happening in the first place, says Nate Rozelle of Above All Insulation of Delano, Mn.

Nate company specializes in Ice Dam Prevention, by installing appropriate levels of insulation and ventilation in area homes from the West Metro area of Minneapolis to St Cloud and towns along the Hwy 12 corridor from Delano to Litchfield and on to Wilmar, MN

He offer professional installation with an eye to quality service at an economical price. Call Nate for a free quote at 320-209-7606.


St Cloud MN Ice Dam Prevention Resource & Video

Posted by enetwal on Dec 18, 2014

Nate Rozelle of Above All Insulation is a hero in the fight against Ice Dams.

Every year, ice dams cost Minnesota home owners Millions of dollars in needless repairs.

If only they had invested in adequate insulation and proper ventilation.

Now is the best time to take action, Nate claims. Call Him at 320-209-7606 for a free quote.

I created this video for him as part of his marketing efforts to help St Cloud Minnesota people prevent ice dams.

 

 

 


Ice Dam Prevention Wilmar, MN Video

Posted by enetwal on Dec 18, 2014

Ice Dams do a ton of damage every year throughout Minnesota, including the Wilmar area.

The key to protecting your property is to take preventative action, which simply requires adequate insulation and proper ventalation

You can get a great bid on that type of work from my friend Nate Rozelle of Above All Insulation. 320-209-7606

I have created a quick video for his business here:


New Client Gets a Video

Posted by enetwal on Nov 5, 2014

One of my newer clients wanted a short and sweet video they could post to their Google Plus page.  We aimed it at a specific market, Roseville MN although they actually serve the entire Minneapolis St Paul Metropolitan area.

We used Animoto for the video, but swapped out the audio once we uploaded it to YouTube, due to YouTubes third party music concerns.

Here is the video:

 

Top Notch Sewer and Drain Cleaning has built its reputation by offering Top notch service. It responds promptly to clogged drains and toilets in homes as well as being equipped to deal with commercial and even industrial applications.

While their offices are located in Fridley, MN they have crews throughout the Twin Cities area and can respond promptly to any local needs anywhere in the area.

We chose to focus on Roseville to see if we would be able to get this video to rank for sewer and drain cleaning in Roseville. One challenge to that may well be the existence of Roseville, Ca and other “Roseville”s throughout the US.


Reputation Management Software Helps Eliminate or Bury Bad Reviews with Good Reviews

Posted by enetwal on Feb 19, 2014

Reputation Management Software Breakthrough

Getting Good reviews on Google, Yelp, Angie’s list and more are critical for your long tern success online.

On Tuesday Feb 25 I will be hosting a live hangout discussing a new software tool that excells in promoting more good reviews and diverting bad ones.

You will be able to watch it here:

 

The event starts at 11 AM CST, but if you cannot make it a recording will appear on this page.

For more information about this powerful new software, go to http://minneapolisinternetmarketingconsultant.com/reputation/

 

 

 


Computer Tech Video for Ability I.T.

Posted by enetwal on Jan 10, 2014

We just posted a new video for our newest client, Ability I.T. of Lakeville, MN

We hope to get it ranked on Google searches for the Keyword: Tech Support Minneapolis.

 

As of today January 10, 2014 there are no videos ranked for this term on the first 10 pages of  Google, so this will be an interesting test of our tools and techniques.

 


Lockout Service Minneapolis has new video

Posted by enetwal on Oct 7, 2013

New Video Released by Minneapolis Locksmith

Fast Eddys Keys Express has released a new video called, Lockout Service Minneapolis Fast Eddys Keys Express 612-822-3773

 

I will be doing what I can to try to get this ranked on the first page of Google for a search in the Minneapolis area for the keyword, “Lockout Service.”


WordPress Security Issues Pose Significant Risks To Business Websites

Posted by enetwal on Aug 24, 2013

WordPress Websites Are Vulnerable to Attack

If your business website has been built on a WordPress platform, (and a high percentage of small business sites are,) you could be vulnerable to a nasty downside to this otherwise excellent platform.

WordPress’ success is also it’s Achilles’s heel. It’s ease of use, flexibility and the tens of thousands of specialized plug ins that have been created for it, make it knowledgeable developers first choice for light to medium intensity web sites.

Its sheer popularity has made it the target of hackers, both those who hack for fun, and those who hack for profit. The bad news is that there are hacking software sites that make available bots capable of hacking wordpress sites for anywhere from $500 to 7000, and the typical high school hacker, can probably build their own for free.

What’s at Risk?

It depends on your site and the hacker.

In my case, when hackers found their way into one of my lesser developed blogs, I pretty much lost all the work I had done on it up until then.

But the real damage was done to my reputation online. In my case, the hackers were professional thieves who hacked into my site to access my webmail account.

Not only did they mail to my lists, they used the site to send out emails to thousands of people phishing for back accounts log in information for Bank America Accounts, JP Morgan and a bank in South Africa.

My email account got blacklisted, and I put people – I knew and customers at risk of having their bank accounts pilfered.

It also cost me a significant part of a day or two to deal with it. In my case, I asked my hosting provider to just delete several sections of one of my main sub-domains.

Anyone who went to my site prior to it being taken down saw what appeared to be Arabic propaganda, but as I couldn’t read the language I couldn’t really say. I felt violated, as well as inconvenienced. And guilty for allowing my lack of attention to security put my customers, clients and friends at risk

There are Multiple Security Issues

The problem is that there a handful of access points to break into your site. You are probably unaware of them, but the hackers know.

The simplest and most common access point is the WordPress admin login page.

While many people will create their own log in name and password, many fail to remove the default log in name when they add their preferred name. And many people just use it, “Admin.”

This leaves a site vulnerable to a systematic attack that needs only work through all possible passwords.

If you have a typical 8 digit password with only alpha numeric characters, a software program can systematically try each possible combination until they find the one that works, and then their are in, and everything you have on your site is subject to their whim.

These attacks are called brute force attacks, because its just a matter of time until they force their way into your site, if you are vulnerable.

The easiest prevention step is to not use the word “admin” as your sites user name, although this is the word WordPress prompts by default.

Once you have established another name as your Administrator, you need to go into the Users tab on your word press dashboard and remove “Admin” as an authorized user.

If you have previously published posts as Admin, you will need to transfer those posts to one of your new users names, before WordPress will allow you to delete “Admin” as a user.

 

How do you know if your business website is built on a wordpress platform?

The easiest way to determine if your website is built on a wordpress platform is the add the following code to the end of your url: /wp-admin

http://yoururl .com/wp-admin

If your site is built on a wordpress platform you will see a wordpress login page appear:

WordPress Admin Login Screen

WordPress Admin Login

 

Then, if you want to check to see if you are vulnerable to this most common of attacks, type in anything other than the word “admin” in the username box and anything you want in the password box. (Except your actual log in info.)

Anything except admin and actual username

 

You will get a message like this:

Invalid User Message

Now try again, this time use the word “Admin” as the user name:

 

Use Admin and a False password like, 123…

You will get a message like this:

Error in password, which means Admin is OK

The hacker, now knows one of the two things they need to know to start a brute force attack against your site. They have software that tries a few possible passwords and if they don’t work they come back later and try a few more.

This is to slide under some of the other sercurity protocalls, and make it less likely anyone will notice their attacks. Eventually, they will come up with the right password.

They are likely not targeting your or your business – they are just targeting all websites built on wordpress platforms where the admin password still is an authorized user.

But whether its a personal attack or “Just business” or “Just for Fun,” the risk and damage they can cause to you and your site are just as upsetting.

Get Your Free Web Security Check

For a limited time, I am offering to do a web security check of Business Websites built on a wordpress platform, because I know what a pain it is to have a site hacked.

This wordpress security scan will provide you with a report detailing the other 7 most significant vulnerabilities most commonly found on small business websites.

This website security check is normally a $39 value. The report you get back will inform you of which if any other vulnerabilities your site may have and instructions on what to do about them.

You can have your web guy deal with them for you, or I will offer my best possible price to do the work for you. You will be under no obligation to use my services, although I certainly hope a fair number of you will. 🙂


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Do You Hate The New Gmail Tabs? Here’s How To Fix Them

Posted by enetwal on Jul 28, 2013

Lot’s of people are not happy with the new tabs on their Gmail Account. The biggest gripes are coming from internet marketers, whose posts are showing up with all the other junk in the “Promotions” tab.

But a lot of us, just plain don’t like the change at all as gmail users.

It is easy to change back to the old system.

3 Easy Steps to Restoring the Single Tab System

Find the Settings Wheel on the top right side of your Gmail Account, Click Configure Inbox, and then if you want it back the old way, unclick everything except “Primary” and Save.

 

 

 

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Fast Eddys Newest video -Door Security

Posted by enetwal on Jul 26, 2013

One of my clients, Fast Eddy of Fast eddy’s Keys Express has made a new video. This time focusing on one aspect of his business, door security.

We have upgraded his approach with this video in a number of respects.

We have added a short but effect intro and exit, that he can use on all future videos. This will help better brand him, as well as provide an automatic call to action at the end of each video.

Fast Eddy wants prospective customers to call his, and thus that is exactly what we have added to the back end of the video.

Like many businesses, Eddy has multiple products. The most difficult to rank for on Google is his main keyword, Locksmith Minneapolis and/or Minneapolis Locksmith.

Working together, we have managed to get him listed both on organic search and most significantly in the Google Plus Local Pages 7 pack.

These are driving a lot of business to him on a daily basis.

But despite our ability to rank videos in a lot of other niches, for some reason we have been stymied in getting his earlier videos to rank for Locksmith Minneapolis and/or Minneapolis Locksmith.

So back to the drawing board.

In this newest video, I have added a couple of new ideas to assist in the ranking. Before uploading the video, I tagged it using MP3 Tag Software, which is a new trick I recently learned about.

This is in essence meta tag information on the video itself and includes our keyword in the title of the video itself, and in the tags associated with the video.

Also, I substituted my own captions for the automated captions Google’s voice recognition software came up with. The automated stuff has a long ways to go yet.

I also paid more attention to the tags I used on YouTube itself, making sure I listed my highest priority tags first.

These are new or newer steps I have not always done in the past.

I also used multiple annotations in this video, for some of the tags, specifically Minneapolis locksmith, maxi plate and super maxi plate, as well as a couple of additional annotations for effect.

My primary goal for this video is to get it to rank for Door hardware Minneapolis. Now most people who see it there are probably looking to buy hardware for do it yourself purposes. However, some may come to see Eddy as a possible resource. The good news for Eddy, is that it is likely that his video, once it is ranked is likely to stay ranked for months and years to come.

The secondary goal is to possibly rank for Locksmith Minneapolis, where we were unsuccessful in the past. Time will tell, whether the additional steps taken to rank this video will be enough to break through.

The ace in the hole, is that in addition to having this listed on his YouTube Channel, we have now started a YouTube Play List.

We will combine all of his current and future videos on this playlist. As time goes on, the play list itself can rank.

All of these efforts combined over time will lead to Fast Eddy’s Keys Express dominating the Google rankings for Minneapolis Locksmith.

One last comment. The video is what we call a “Talking Head Video.” For many businesses this is the easiest and also the most effective style of video.

One of the reasons it is so hard to rank for locksmith Minneapolis, is that their are tons of generic videos made by “lead Generation” sites that do not actually do locksmithing, but rather collect leads that they sell to locksmiths for a fee.

The talking head video in contrast shows a real person, and authenticity that converts into action a lot better, than animated videos that may be slicker, and or more engaging, but lack that essential element of being “real.”

[tags]locksmith minneapolis,fast eddy,video marketing, youtube marketing, google ranking, video ranking[/tags]


Sharing videos for new client Bergo Environmental Services

Posted by enetwal on May 3, 2013

My newest client is Bergo Environmental Services.

They offer Asbestos Abatement, Asbestos Surveys, Lead Paint Abatement, Mold Remediation and Fuel Oil Tank Removal Service in Minneapolis, MN and the West Suburban Communities of the city.

Our strategy to grow their business is to create a series of four videos targeted on these services and attempt to get the videos to rank for their specific keywords.

The first video is called: Gravity Octopus Furnace Removal Minneapolis – a sexy title don’t you think?  Well maybe not, but I bet it works to attract just those people who Bergo hopes to serve.

The Second Video of the series is called Lead Paint Removal Minneapolis and it uses the same template and music as the first.

The third video in the series is called Mold Removal and Remediation Minneapolis. That way I was able to get both of the major keywords, Mold removal and mold remediation in the title.

 

The final video for today is on Fuel Oil Tank Removal. It is daringly called, Fuel Oil Tank Removal Minneapolis 952-920-8920.

Where or where do I come up with these cliff hanger titles? 🙂

You can watch it here:

While my titles may be boring, the results are actually pretty exciting. In the time it took me to create this post, at least one of the videos is already ranking on the first page of Google results for the title phrase.

Now I use a couple of addition secrets to get this done. but sometimes a good (of boring) title is all it takes.  But not always. If there is a fair amount of competition in a given niche it will often take my entire kit bag of tricks and some time to get a video to rank.

If you would like to get some Youtube visibility for your business, contact me at enetwal @ gmail.com .

 


Backlinking Cheat Sheet Video

Posted by enetwal on Apr 11, 2013

Backlinking Cheat Sheet Video

I’ve done a number of posts now on Brad Callen’s handy cheat sheet onbacklinking. It’s a great guide, and I liked it so much I created a you tube video to share the info with others.

If you would like to download a copy of the backlinking cheat sheet there is a download link on my original post: http://microbusinessspecialist.com/blog/backlinking-cheat-sheet-the-answers-for-2013.html

 

[tags]Back Link Video, Backlinking video, Post Panda Backlink Video, Cheat Sheet Video, backlink cheat sheet video, backlinking cheatsheet video[/tags]


Do Follow Backlinking vs No Follow Backlinking

Posted by enetwal on Apr 10, 2013

No Follow Backlinking

For way too long, people have been mislead by the no follow backlinking myth.

Even before Panda and the rest of the zoo, people who took the time to test and experiment with do follow vs no follow backlinking knew and understood that Google actually did follow no follow links.

Not only that, but that no follow links could be used exclusively and get results.

Now some say this entire no follow thing is just another part of Google’s ongoing disinformation campaign to confuse and frustrate those of us with an economic interest in manipulating the search engines to drive traffic to our sites.

So be it.

Today we know that not only do you want to have no follow backlinking, your site could well be hindered if you don’t have some.  On Brad Callen’s Backlinking Cheat Sheet, he suggests that we need anywhere from 10-40% no follow links just to look normal to Google.

He even shows the syntax for the no follow link on the sheet. If you haven’t found the cheat sheet from any of my recent posts, you can download your copy from my original post on the topic:

http://microbusinessspecialist.com/blog/backlinking-cheat-sheet-the-answers-for-2013.html