How Much

Money Are You Losing

From the Desk of

Earl Netwal, the Micro Business Specialist

Dear Business Owner, 

Have you been disappointed by the lack of new customers your web site is bringing to you and your business?

Are you getting frustrated seeing your competitors web site showing up on page one of the search engines while yours is on page 2 ... or 22?

Does your competitor have two or more listings ranked higher than yours. How do they do it? What are you doing wrong?

Would you like to change that?

Of course you would.

Let me ask you a quick question. Would you get more new customers if you could get your web site to the top of the search engine results?

Of course you would.

The Yellow Pages are DEAD!

It's no secret that more and more people are using the internet to do their shopping and to search for information on products and to find stores to buy things. Computer search has virtually replaced the yellow pages and all other such directories by miles.

And while the old guard is still trying to sell the internet version of their buggy whips, these directories are a thing of the past.  To be successful online you need to have your own internet presence and you need to be found when your prospective customer is looking for you.

Did you know that very few people search past the first page of results once they find a relevant list of potential suppliers. The majority don't look at more than the top three or four listings, and a sizable percentage buy from the first acceptable listing they find.

What does that mean to you if your business is on page 2?  Lost opportunity, that's what. Would you like to change that?

Of course you would.

What should you be doing?  

First let me tell you a little about why your web site might not be doing as well as you would like. The odds are that you either spent a lot or as little as possible on your web site.

Is your Web Site Invisible?

If you spent a lot, you may have all kinds of fancy animation on your main page, using what the computer programmers call flash. Flash is great. It allows a lot of creative and attractive web pages. There is just one problem, it's invisible to Google's little search bots and those of all the other search engines out there. And if they can't see your page, they can't rank it, and don't.

Was Your Web Developer a Techie or a Marketer?

If you didn't spend a lot, you may have created your own web site and/or hired it out to someone who took your specific needs and rearranged it into one of hundreds of different templates you can buy online for about $17 each.  Nothing wrong with that. There are tens of thousands of helpful web site builders in the world today, who learned how to copy and paste graphics, into acceptable to great looking web pages. 

Many picked up their skills in school, others taught themselves. But while they learned how to do the technical end of web site building, most have never had a class in marketing.  And since most of their customers don't know what they really need to get ranked in the search engines, they have never been forced to learn. 

The result is that they skip some things that could make your site rank higher. It's a case of not knowing it was important. Unfortunately it's your wallet that bears the brunt of their ignorance.  Would you like know what they could have and should have done?

Of Course you would.

 

Two Major Battlefronts You Must Win

There are two major categories of things you need to do to get your web site ranked high in the search engines. These are referred to as "on page" and "off page" factors in internet marketing circles.

In the final analysis, in competitive markets its the "Off page" factors that matter most.  But if you don't have the "on Page" elements taken care of, it could take two or three times as much "off page" effort to have the same benefit.

The on page elements are relatively simple to incorporate, if you know what to do. And that is the primary reason I wrote the ebook,

Main Street Rises to the Top of the Search Engines.

I spell out the visible elements you want to be seen on your web site to get noticed and ranked by the search engines. I also go into the invisible code elements you want your computer person to add to your web site. Code that will take them minutes to apply and can make a world of difference in your sites ability to be found by your prospective customers. And that's the bottom line, isn't it?

You Need Back-Links

Now the "off page" factors  elements boil down to needing back-links directed to your site. This gives your site credibility in the eyes of the search engines. Thankfully there is a lot you can do to generate these back-links.

There is a lot you can do to help generate these back-links, but like everything else in your business, it takes consistent effort over time.  The good news is that for many locally based small businesses it's not too hard to out compete your competitors for back links if you know what you are doing and apply a consistent plan. That's because most of your competitors are in the same boat as you are. Too busy running the rest of your business to bother with this internet marketing stuff. 

Good News

That can be either your Achilles Heel, or your advantage. The good news is that most of what you need to do to gain the advantage in terms of offline factors is low cost or free, although it does take time and discipline.

Now be forewarned that there are a number of "Black Hat" techniques that promise to generate a lot of back-links overnight. And many of these do seem to work for a while. But the folks who run Google and the other search engines are pretty smart and usually catch on to these techniques. They tend to penalize sites that try to game the system. Thus for most businesses, it's better to stick with the generally accepted approaches and shy away from those who promise overnight success.

Whose it going to be?

So if you want to get more customers to find your business you need to make some changes to your move your website to the top of the search engine rankings.  Unless you do so, your competitors will, sooner or later, and when they do they will be getting customers you could have served and profited from.

And when you think about the lifetime value of a new customer, that could be very expensive. 

• Without Paying Thousands of Dollars to Pricey Consultants

• Even if You Are a "Little Guy" Serving Your Local Market.

• Learn the SEO Secrets of the Internet Marketing Pro's

• And Do It Yourself - It's Not Magic or Voodoo

• Get the Know How now in This Meaty Report

• Discover the Resources Experts Use to Get Things Done 

• Almost Five Pages of Resources Revealed

• Learn about the hidden factors on your web site that matter and what to do about them.

• Learn about the visible factors on your web site that you may need to change to get top ranking i n the search engines.

• Discover the role of Anchor Text

• Learn Why the Mantra of SEO is Back Links, Back Links, Back Links and how to get them

• Learn how you can take advantage of FREE Web 2.0 Sites to Get "Link Juice."

• Discover how to Pour Link Juice from one site to another and

• How to Avoid Ruining All Your Efforts with One Easy to Make Mistake.

• And Much More...
  

Only $37.00

 

I Guarantee It Buy with confidence. If you are not happy with the report for any reason, just email me at enetwal@gmail.com. (My eMail Address is also on every page in the report.) I will refund your full price with no questions for up to 60 days after your purchase. It's up to you. You can do nothing and remain buried deep in the search engine results or spend a few bucks and an hour or so and know what you need to do to climb to the top of the search engines.

 

I'm Not New To This

I've been working this beat for some time now. Trying to help small businesses learn how to do this stuff themselves. That's because so many of them are doing it poorly.  My first eBook on the topic was called,

Why Most Small Business Web Sites STINK!

And while I can get many people to agree with that statement, many don't really know what the real purpose of a web site is. Do you? 

My "Stink" eBook compares a business web site to the many functions of a typical trade show, like a local home improvement show.  It compares aspects of the crowd at trade show to the traffic you get online. It compares three different aspects of a trade show booth with a basic web page layout. It also talks about the promotions at a trade show and the booth staff and what happens after a trade show is over. Each function is compared to the similar functions your web site should performing for your business. When you are done reading this, you will have a completely new understanding of your web page, and some fresh ideas on how to make it a better performing business asset.

Too Much Flash And Bang That No One Ever Sees

This comparison with something everybody can understand, gives the reader a clearer idea of what they want their web site to do. Too many businesses have nothing more than electronic Yellow Page ad for their web site. Others, have gone overboard in the other direction with way too much Flash and Bang that unfortunately no ever sees. 

You Will Have A Better Page and People Will Be Able To Find YOU

Together these two eBooks will give you a strong handle on what your web site should do and how to get people to find it. That's why I am going to give you this first eBook absolutely FREE to anyone who buys from this link before I take it down.

You Also Get this Bonus Ebook

 

Even if you decide to let someone else do it for you

There, I've made this as powerful a package as I can. Two ebooks for the price of one. Two eBooks that I have put a lot of thought and effort in.  I know that they will give you a far better handle on what your web site could and should be all about even if you do decide to let someone else do the work for you.

But Hurry!

P.S. This special combo bonus offer will not last long. Grab both copies now while the special is in force. 

P.S.S.  Don't forget, I am offering you a full 60 day money back guarantee. If you are not satisfied for any reason, email me and I will refund your money in full. No questions asked. So you see, you have nothing to loose and everything to gain.